Structured content
Model pages, stories, and reusable sections as clean content instead of fragile HTML blobs.
PostgreSQL at the core. Three clean APIs. Drafts, preview, uploads, and webhooks without SaaS lock-in.
Quick Snapshot
Get Started
Default login: admin@htmless.com / admin123
Who It Fits
Instead of stacking long sections, HTMLess now shows the key reasons teams care most, with tabs for the audience and tradeoffs that matter.
HTMLess keeps content in PostgreSQL, exposes clear CMA, CDA, and Preview APIs, and stays simple enough for teams that want full control instead of a proprietary platform.
Best Fit
HTMLess helps design teams work from reusable content patterns, media, drafts, and preview instead of scattered text fields and ad-hoc page templates.
Why It Matters
HTMLess is aimed at agencies and studios that want one self-hosted content stack they can repeat across client work without being trapped by per-seat or per-space pricing.
Agency Angle
That tradeoff stays visible on the homepage, but now it is compressed into one tab instead of a long table. HTMLess keeps PostgreSQL, self-hosting, and open source control while Phase 9 tackles the delivery gap.
What Comes Next
Developer Snapshot
Instead of a long API section, the homepage now keeps one compact developer view and sends deeper details to GitHub, the roadmap, and the pricing page.
HTMLess separates content management, content delivery, and preview so teams can publish safely and fetch clean production content without mixing every concern into one endpoint.
That architecture stays intact while Phase 9 adds denormalized delivery, cache invalidation, and realtime updates on top of the same PostgreSQL-backed model.
{
"data": [{
"id": "ent_8f3c",
"type": "article",
"slug": "hello-world",
"fields": {
"title": "Hello World",
"body": [/* blocks */],
"heroImage": {
"url": "https://assets.htmless.com/photo.jpg"
}
},
"state": "published"
}],
"meta": { "total": 1 }
}
Explore More
That keeps the homepage shorter on mobile while giving the roadmap and pricing enough room to be useful on their own.
See completed phases, current work, and the May 8, 2025 project timeline in a dedicated visual roadmap instead of a homepage preview.
See the free self-hosted option, hosted plan direction, and what each tier is meant for without forcing every visitor to scroll through pricing on mobile.
HTMLess is already useful for teams that want self-hosting, structure, and ownership. The next phases are about making it faster, more visual, and easier for every teammate to use.